There are lots of figures - but without a clear structure, they don't become a strategy. With a consistent tracking setup, functioning attribution and clear reports, real learnings are created, not estimated values.
Brands that scale together with us
No control without tracking. And yet the data setup in many companies is a patchwork quilt: GA4 is confusing, events are incomplete or duplicated, consent kills everything and every tool shows different figures.
Tracking & Analytics does not mean measuring as much as possible. It means measuring the right things - consistently across all platforms, with a structure that gives the team clarity.
Whether Meta CAPI, TikTok Events, GA4, server-side tracking or CRM connection - we build a tracking system that is not only technically clean, but also makes real decisions possible.
Meta shows 7 conversions, Shopify 3, GA4 none at all - nobody knows what's right.
AddToCart is measured twice, purchase is missing - Consent blocks everything.
Reports are incomprehensible, the structure is too technical - nobody actively uses the data.
Attribution does not work - and the budget is distributed according to gut feeling.
Sales data, vouchers, shipping costs - everything is submitted incompletely or incorrectly.
There is data - but no presentation, no structure, no decision-making aid.
With a well thought-out setup, cross-channel structure and comprehensible reporting, your marketing data flow becomes a real management tool - instead of a jumble of numbers. No gaps. No guessing games. Just clarity.
Checking the entire data setup including events, tags, pixels & content flow.
Meta CAPI, TikTok Events, Google Ads Conversion Tracking, GA4, Klaviyo etc. - consistent & synchronized.
Which events are really relevant? Which ones need parameters? Which ones belong out?
GDPR-compliant and data-rich at the same time - without blocking tracking.
Clean documentation, training & handover - so that your team does not remain dependent on agencies.
Experience in a personal meeting how proven success strategies from more than 150+ customer projects are tailored to your individual use case. Together we will develop your plan for sustainable growth.
With a clear roadmap tailored to you, we lay the foundation for achieving your growth targets safely - structured, strategic and with a real focus on the sustainable scaling of your channels.
At Globalist, premium treatment means that your kick-off is quick and straightforward. We start promptly so that we lose no time in achieving your growth targets.
You probably have some burning questions.
You may already find some answers in our FAQs.
Let's discuss further in a strategy call.
No - the optimization of existing tools such as GA4, Tag Manager, Meta CAPI is often sufficient. New systems are only added if necessary.
Tracking setups are usually implemented in 1-3 weeks - depending on the complexity and tool stack.
Yes - we take care of both conception and technical setup, including tag manager, consent & platform integration.
We work with validated consent management systems and coordinate technical solutions with your data protection.
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