ChatGPT, Perplexity, Gemini & Co. are the new search fields — and they only provide one answer. If you want to appear in it, you need more than classic SEO: namely clear structures, authoritative content and a strategy for how AI engines evaluate, weight and select information.
There used to be googling. There is a question today.
Anyone who receives a recommendation from ChatGPT or Perplexity gets maximum attention.
But this doesn't work like classic SEO — but follows new rules: structure, context, source strength, language and semantics decide whether your brand is mentioned.
GEO (Generative Engine Optimization) is our approach to make you visible exactly where AI answers arise. So that you not only rank on the web — but also in the next generation of searches.
Your own brand doesn't appear in any AI answer — although it would be a perfect fit in terms of topic.
We know SEO — but what influences visibility in ChatGPT, Perplexity & Co.? No one really knows.
Too vague, too promotional, too little structure — AI cannot correctly interpret or use the content.
AI often cites platforms, media, or directories — but you're not listed or linked there.
No semantic labeling, broken meta data, no clear structure — AI doesn't understand the content.
The content is there — but AI doesn't link it to the brand. There is a lack of semantic authority.
With GEO, you ensure that your brand is not only relevant for people, but also for AI systems. So that you are mentioned where the most important decisions will soon be made: in AI answers.
Content is prepared in such a way that it is structured, referenceable and AI-compatible — semantically clear, fact-based, context-rich.
Building thematic authority over structured content, relevant landing pages, and semantic clustering
Visibility on trusted third-party sites — media, platforms, directories — to strengthen AI perception.
Schema awards, semantic HTML, structured data, and crawlability — so engines understand your content.
Observation of how and where the brand appears in AI responses. Establishment of regular reporting.
Identification of relevant prompts, terms and questions — and targeted content placement for them.
Experience in a personal conversation how proven success strategies from more than 150+ customer projects are tailored to your individual use case. Together, we'll develop your plan for sustainable growth.
With a clear roadmap tailored to you, we lay the foundation for safely achieving your growth goals — in a structured, strategic and with a real focus on scaling your channels sustainably.
With Globalist, premium treatment means that your kick-off is quick and without detours. We launch promptly so that we don't waste time to achieve your growth goals.
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I'm sure there are a few questions under your nails.
You may already find the first answers to these questions in our FAQs.
Let's discuss more in a strategy call.
No GEO is based on structure, context and third-party sources — not just keywords and backlinks.
That your brand appears in AI answers — when users ask about your topics, products, or solutions.
If your target audience uses AI tools for research, planning, or buying decisions — then you should be visible there.
Depending on your initial situation, you can build up initial visibility in just a few weeks — especially if the basics are right.
We use systematic testing & monitoring to find out exactly that — including prompt analysis & visibility tracking.
Don't just talk to sales, talk to industry experts
