Here you can find all press releases and contributions in which we were interviewed as experts — we are proud that our work and ideas regularly receive attention and recognition.
In conversation with skyline Carlos Schönig shared his experiences with the new developments and their influence on the agency industry. “The options for visual implementation have become significantly more diverse and many brands are therefore more self-confident. You can show products in a wide variety of contexts and moods (...)”
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If accessibility simply means improved UX for everyone, an appropriate optimization should also have a positive effect on Google. Jan-Philipp Cepera is also convinced of this — and has formulated seven recommendations for MEEDIA.
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TikTok Shop is about to be launched in Germany. Carlos Schönig was interviewed editorially by Handelsblatt about this.
He is certain: “If you don't act now, you're missing out on a huge opportunity! ”
How does a brand remain relevant in today's world? Is it about quality, price — or is it a deeper vision that creates trust and conveys real value?
On the W&V cover, Carlos Schönig discussed these issues together with leading industry voices such as Christoph W., CEO of DM, and Dr. Mirjam Jentschke from SMEG. You can read his conclusion in the article.
At the launch of the TikTok shop in Germany, t3n asked us for our expertise: Read Carlos Schönig's assessment of the TikTok shop in the article.
To the articleWhoever just sells has already lost. Brands must move away from pure e-commerce and allow entertainment instead if they want to be present on Tiktok Shop. But there is more to consider, explains expert Carlos Schönig.
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For success on TikTok Shop, it is crucial to deliver “snackable” content that appeals to users and encourages them to buy, says Carlos Schönig in an interview with OnlinehändlerNews. The entire interview can be found in the linked post.
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The launch of TikTok Shop in Germany offers brands a huge opportunity to reach new target groups and rethink e-commerce. The guest article by Carlos Schönig highlights which strategies and aspects brands should now consider in order to be successful on TikTok. From content creation to optimal product presentation.
To the articleWhich trends will shape the marketing of the future? Carlos Schönig, managing director of Globalist GmbH, was interviewed about this together with other experts from MEEDIA.
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Big changes for advertisers — especially in the area of health and wellness: The Meta Sensitive Ads Update 2025 brings significant restrictions on tracking and optimizing campaigns. Mathis Limmeroth, COO of Globalist, gives his assessment of the update in a guest article.
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Globalist GmbH and DHL Express are launching a strategic partnership for e-commerce growth. As a result, our customers benefit from better shipping conditions, efficient logistics and support with internationalization. The cooperation combines performance marketing and logistics to promote sustainable growth.
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“It is important to expand and optimize touchpoints via our own communication channels, as competition for user attention on external platforms continues to increase and a better sense of exclusivity and community can be created (...)” says Carlos Schönig on the subject of AI in the marketing industry when asked by New Business.
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