A relaunch is supposed to make things better — but the very thing that worked often suffers: Google visibility. With clear SEO support, risk becomes a lever. For rankings that stay — and new ones that are added.
The relaunch is often the biggest opportunity — and the biggest risk for SEO. New structure, new content, new tools — but also new sources of error. When visibility drops, it not only costs traffic, but also revenue.
Let us accompany your relaunch with a clear SEO roadmap: benchmarking in advance, forwarding and structural concept, technical testing and launch support. So that “new” doesn't become “gone” — but: visibly better.
Visibility collapses — because redirects are missing, pages have been removed, or URLs change.
When the design is ready and the pages go live, it is often too late for strategic SEO influences.
Old URLs go nowhere — Google downgrades the page, users end up on 404 pages.
You put in 300 or 50 The content was nicely done, but not tailored to search volume, intent, or funnel.
New CMS, new bugs: Meta tags are missing, loading times are increasing, indexing is blocked.
No one knows which pages performed well — so start from scratch instead of using what's already there.
With the right planning and support, we ensure that you don't lose visibility, but gain more. And get the most out of the new site.
Which pages are currently generating visibility, revenue, or leads? This content is backed up.
301 redirects, canonicals, URL mapping—so everything that's important continues to work.
UX meets SEO: hierarchy, internal linking, navigation — in such a way that users and Google understand them.
Relevant content is received, updated or integrated to match the new architecture.
Live testing in the staging environment: meta data, load time, crawling, indexing, robots, sitemaps, etc.
Control of indexing, visibility development, error analysis — and rapid intervention if necessary.
Experience in a personal conversation how proven success strategies from more than 150+ customer projects are tailored to your individual use case. Together, we'll develop your plan for sustainable growth.
With a clear roadmap tailored to you, we lay the foundation for safely achieving your growth goals — in a structured, strategic and with a real focus on scaling your channels sustainably.
With Globalist, premium treatment means that your kick-off is quick and without detours. We launch promptly so that we don't waste time to achieve your growth goals.
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I'm sure there are a few questions under your nails.
You may already find the first answers to these questions in our FAQs.
Let's discuss more in a strategy call.
Preferably before the first design draft — but at the latest before content creation or CMS implementation.
Right there: Traffic often depends on just a few pages. When they break away, the effect is immediately noticeable.
Then we can save what's possible. But it is often more expensive and less effective.
Access to screen designs, CMS, URL plans, possibly test environment — and exchange with Design/Dev.
Yes, I'd love to. We integrate ourselves into existing processes and talk to all teams directly.
Don't just talk to sales, talk to industry experts
