Apply on launch day
per qualified application
Schubert is a German company that specializes in manufacturing sophisticated packaging machines. Founded in 1966, the family-owned company is one of the leading providers of modular packaging solutions. Schubert is known for its innovative technologies, including robot-based packaging systems, which are used in various industries such as food, cosmetics and pharmaceuticals.
Our challenge was to develop an effective recruiting campaign for Schubert in order to generate qualified applications for specialized specialists and at the same time increase efficiency in the application process through tailor-made interface programming.
The aim of the collaboration is to generate qualified applications for the internationally active family business with around 1,600 employees. The company needed specialized professionals in various areas to achieve its growth goals and support international expansion.
Our solution is to develop targeted and effective recruiting campaigns via meta ads and thus generate qualified leads. We also implemented individual interface programming for the process after lead acquisition.
These are automatically uploaded to Schubert's personnel CRM, including application documents. This allows us to optimally design the candidate journey for applicants and reduce the processing time of the HR department.
Create targeted advertisements on Meta to target potential applicants.Use targeting options to reach specific demographic groups and professional profiles.Transition to employer branding: Development and implementation of an employer branding strategy to position the company as an attractive employer.
Development of tailor-made interfaces to seamlessly integrate the leads obtained, including file attachments, into Schubert's application management systemCentralized storage of all applicant data and documents for easy administration and tracking.
Design a user-friendly and appealing applicant journey. Applicants do not have to upload their documents to Schubert a second time after lead registration
Within the first 2 weeks, 25 qualified applications have already been generated. The individually programmed interfaces to the CRM system led to improved efficiency by significantly reducing the processing time per application. The measures to strengthen employer branding led to a higher visibility of the company as an attractive employer in the industry.
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